How to personalise QR codes

Quick Response (QR) codes are a great way of connecting offline marketing to online marketing.

Traditional advertising is in decline and when you’re reading an advert, looking at a product and need more information, a QR code is the ideal way to drive shoppers to a website, telephone number or address. QR codes are being adopted by more people and the increase in smartphones makes them more accessible.

They can be used on

Business cards
Magazine adverts (L’Oreal does this a lot)
Posters and billboards
Product info
In store information
At museums, visitor sites
Estate agents to advertise property to a link direct to the house
Holiday ads that link direct to the offer

Where to get your Personalised QR codes

http://www.unitaglive.com/qrcode

http://iloveqr.co.uk/ fee paid service from £49.99 per code

http://qrcodes4u.com fee paid service from £69.00 per code

http://www.qrlicious.com fee paid service from $35.00 per code

Microsoft has created ‘Tag’ (2012), its own version of a different QR code (which it calls a Tag) and can create a Near Field Communication tag, barcode or mobile code. It’s free and trackable. See ‘What is Tag?’ Microsoft Tag, http://tag.microsoft.com/what-is-tag/home.aspx

If you want a traditional code try

http://qrcode.kaywa.com/ no login and instant code for mobile, address etc

http://goqr.me/ which also sells your own QR code as a t-shirt, mug and business card!

http://www.qritters.com/ requires login

editor - Annmarie Hanlon, @annmariehanlon

Labels: personalised QR codes, QR codes