The Chartered Marketer

I’ve been told that if we need a marketing plan, we should speak to a ‘Chartered Marketer’. What does this mean and how many are there? According to the Chartered Institute of Marketing “Only members of the Chartered Institute of Marketing can obtain Chartered Marketer status. Chartered Marketers practise the highest professional marketing standards by keeping their marketing knowledge and skills current. It is a reassurance that the marketer will be ethical, experienced and can demonstrate first class marketing skills and give improved business advantage.” There are approximately 4,200 Chartered Marketers worldwide and only 59 in Staffordshire including me. We need to keep our skills up to date every year which we do by attending CIM run events and other courses. In ensures that our knowledge is current and includes the very latest marketing tools and techniques.